Paying College Players? The Proposal - Volume 1
When a collegiate sporting event takes place different people ask different questions. The mother of the star play might ask, "is my Baby going to get hurt?" The teacher of the star player might ask, I wonder, "did he get that homework done?" The coach might ask, "is he going to come through?" The local beer company that sponsors the telecast is asking, "did we get good media exposure from this game?" The University Chancellor might ask, "How many prospective students are we going to get out of this telecast?" The lowly Economist (yeah, that’s me) asks, "How much extra value did this star player earn for everyone involved?” The truth is that when NCAA college contracts were originally created, video games did not exist, videotaping was evolving from film and the internet was an imaginary concept. Technology has allowed players to provide entertainment to a world wide audience so that athletic feats get pl